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Ethereum is more than just a digital currency — it’s a global decentralized platform for running applications and smart contracts. It was created in 2015 by programmer Vitalik Buterin. If Bitcoin is often compared to digital gold, Ethereum is an entire digital world. Its key strength and defining feature is smart contracts — self-executing agreements that run automatically when predefined conditions are met. This technology made it possible to build decentralized applications, known as dApps, on Ethereum. These include decentralized finance, where users can borrow without banks, marketplaces for unique digital tokens, and many other services — from games to governance and management systems. The network runs on the energy-efficient Proof of Stake consensus mechanism. The platform’s native currency, Ether, is used to pay for all transactions and network fees. Ethereum has become a foundational layer for a vast ecosystem of innovation and is widely seen as one of the core technologies shaping the future of the internet.

Ethereum isn’t just a coin — it’s a global programmable platform. Thousands of decentralized applications (dApps) run on its blockchain. That means when you buy ETH, you’re gaining access to an entire ecosystem: from decentralized finance services and digital art marketplaces to games and governance systems. It’s like investing not in a single company, but in an entire digital country with its own economy.

Ethereum is the foundation of DeFi and the NFT market. Most lending, trading, and yield-earning protocols, as well as token marketplaces, are built on Ethereum. Holding ETH is your key to taking part in this new financial and digital system — without traditional intermediaries.

Ethereum is the world’s second-largest and most mature smart-contract platform. It has a massive developer community, security proven over years, and a clear upgrade roadmap. By choosing ETH, you’re relying on the strongest and most innovative foundation in its category — one that continues to evolve, aiming to become faster and cheaper.